About Us

PriceElasticityofDemandCalculator.com was created to solve a simple but costly problem: people make pricing decisions on gut feeling, half-remembered formulas, or messy spreadsheets— and then wonder why revenue behaves “weird”. This site turns that confusion into a clean, interactive elasticity workspace.

Instead of wading through dense theory every time, you can plug in initial and new prices, quantities, and quickly see: the elasticity value, elastic vs inelastic classification, and the impact on total revenue. It’s built for founders, pricing teams, analysts, students, and anyone who wants economic clarity without bloated software.

What we care about

• Serious math, simple UI. We use well-known formulas (including the midpoint method) and show you what’s happening, not just a black-box number.
• Decision context. Our goal is not just to say “elastic = -2.1”, but to help you interpret how a price move might affect your revenue story.
• Privacy by default. Your scenarios belong to you. You can model products, markets, or experiments without creating an account.
• Speed & focus. Fast loads, responsive layout, distraction-light design: so you can run multiple scenarios in seconds.
• Accessibility. Clear labels, keyboard-friendly controls, and readable typography so more people can work with the numbers confidently.

How this fits into the bigger vision

PriceElasticityofDemandCalculator.com is part of a broader effort to build focused, trustworthy calculators for real-world decisions. Instead of one overcrowded tool trying to do everything, each site is dedicated to doing one job exceptionally well—with transparency, modern UI, and practical explanations. For this calculator, that “one job” is helping you understand how sensitive demand is to price, and what that means for strategy.

What’s coming next

• Side-by-side comparisons of multiple scenarios (A/B pricing tests, regional pricing, etc.).
• Deeper revenue and margin breakdowns to complement elasticity results.
• Support for more currencies and units with smart formatting.
• Explain-like-I’m-15 and advanced modes for different expertise levels.
• Printable / exportable summaries for decks, reports, and classrooms.

Say hello

Have a feature request, spotted a bug, or want to use the tool in teaching or training? We’d love to hear from you. The easiest way to reach us is via the contact page. Your feedback directly shapes what we ship next.

Last updated: November 7, 2025